Changing Consumer Preferences: Consumers are increasingly seeking fresh, less processed, and healthier food options, posing a challenge to Campbell's traditional product portfolio and requiring significant investment in innovation and marketing to remain relevant.

Raw Material Cost Volatility: Fluctuations in the price of key agricultural commodities like tomatoes, poultry, and packaging materials such as steel and aluminum, along with energy and transportation costs, can significantly impact Campbell's cost of goods sold and profitability.

Intense Market Competition: Campbell faces strong competition from other established food companies, private label brands, and emerging niche players, leading to price pressures, increased marketing expenses, and potential loss of market share.